Europe Blog
Our views on the Internet and society
Meeting a royal leader in Belgium
Thursday, April 26, 2012
It’s not everyday that you meet a crown prince to discuss the future of the Internet. We had the privilege this week to address Belgium’s
Prince Philippe
.
Each year, the Prince’s
foundation
invites 16 aspiring young journalists between the age of 20 and 25 to compete in a journalism contest called
Belgodyssee
- Belgian Odyssey.
Winners are picked in December. Importantly, the contestants come from all the Belgian’s three (French, Dutch and German) language communities and they are obliged to work together.
Before the competition begins, the contestants attend series of master class courses on journalism. Google was invited to speak about freedom of speech, alongside Belgium's top-notch journalists Alain Gerlache of French-speaking RTBF and Luc Rademakers, the editor in chief of Flemish national television VRT. In addition to this year’s contestants, more than 100 participants in previous years attended the event at the Residence Palace in Brussels.
All three lectures focused on journalistic responsibility in dealing with new social media and on freedom of expression on the net. We presented our approach to these issues. The debate was animated and the Prince himself intervened with a question about the limits of free expression. As a company with the explicit mission to “make all the world’s information universally accessible and useful” - we explained how we protect our users’ privacy in the face of government demands for information and how we grapple with the tough question of how much speech is too much speech.
Right now we are standing at a critical crossroads in ensuring human rights and civil liberties for people around the world. Its good to know that royal leaders are taking note and the next generation of journalists is taking interest.
Posted by Tineke Meijerman, Communications, Benelux
Celebrating Exceptional Young Minds
Thursday, April 26, 2012
Its time to celebrate the ten winners of our ‘
Zeitgeist Young Minds
’ online competition.
All are aged between 18 and 24 and have done something exceptional through science, the arts, education and innovation. They will attend Google’s annual Zeitgeist event near London on May 21 and 22, alongside some of today's greatest minds and innovators. While in London, they will participate in masterclasses and have their voices heard.
A panel of prestigious judges chose the winners. It included UK Digital Champion
Martha Lane Fox
, social entrepreneur and hip-hop artist
Akala
, award winning inventor
Emily Cummins
, software developer and founder of metaLayer.com
Jonathan Gosier
, and Channel 4 news presenter and correspondent
Jon Snow
.
The winners are:
Ada Umeofia, 19 from Nigeria:
WeBuilt: Africa is a design-centered social enterprise that redesigns and constructs market stalls for poverty-stricken Africans by recycling found building materials in slums.
View the entr
Alex Leboucher, 21 from France:
The Schoolbag (NGO) connects young people to education and a sustainable future by enabling children to pursue an education by providing eco-friendly school supplies.
View the entry
Elliott Verreault, 23 from Sweden:
It'sOneHumanity: The Humanitarian Social Network is inspiring a new humanitarian culture by leveraging the stories of humanitarian workers with the help of social media.
View the entry
James Boon, 23 from the UK:
Socially responsible enterprise ElephantBranded.com, sends a school bag to a child in Asia and Africa for each product sold on the website.
View the entry
Joel Mwale, 19 from Kenya:
Skydrop Enterprise Inc has brought safe drinking water to a community of 5,000 and has become a profitable enterprise from selling bottled water across Kenya and Uganda.
View the entry
Jordan Ridge, 23 from South Africa:
Made by Mosaic is a job creation project fro women in South Africa addressing the challenges of economic development in the townships.
View the entry
Maaike Veenkamp, 23 from the UK:
Off The Bench is a project with a core aim to empower young people through positive activities.
View the entry
Sibusiso Tshabalala, 20 from South Africa:
Developed reading clubs and a library renovation programme in South Africa to encourage critical thinking and thoughtful debate within local high schools.
View the entry
Simeon Oriko, 23 from Kenya:
The Kuyu Project trains school children on how to use social media for social change and promotes digital literacy.
View the entry
Simon Straetker, 19 from Germany:
An independent filmmaker, promoting conservational and social projects around the world making videos that engage young people with their natural environments.
View the entry
Congratulations! We're looking forward to hosting these talents here in the UK.
Posted by Elizabeth Dupuy, Event Manager, External Relations
Launching an Internet lecture program
Tuesday, April 24, 2012
In March, Belgium’s Prime Minister
Elio Di Rupo
visited our Brussels headquarters to celebrate our
partnership
with the Mundaneum, a pioneering 1920's Belgian project that we see as, in many ways, an ancestor of Google.
This month marked the launch of our joint lecture series, with an evening exploring linguistic diversity on the Web.The Mundaneum’s headquarters in the southern Belgian city of Mons was packed for the first Google-sponsored lecture. I was privileged to introduce the main speaker
Louis Pouzin
, the inventor of the
datagram
and designer of an early
packet
communications network.
From Google’s perspective, the Net offers fantastic possibilities to promote local languages. Our
Google Translate
now serves 53 languages, from Afrikaans to Yiddish, including Basque, Gujarati, and Swahili. At the click of a computer mouse, web pages can be instantaneously translated, allowing anybody, anywhere, to understand a web page.
In other ways, too, Google is committed to reviving and promoting local culture. Our partnership with Mundaneum is part of a larger project to revive the memory of Europe’s computing pioneers. The next lecture at the Mundaneum is scheduled for this autumn.
Robert Cailliau
, a Belgian computer scientist who, together with
Sir Tim Berners-Lee
, developed the
World Wide Web
. We look forward to seeing you in Mons.
Posted by Thierry Geerts, Managing Director, Belgium
Informing France’s voters for their presidential choice
Monday, April 23, 2012
Update, May 6, 20112:
Socialist candidate Francois Hollande captured the presidency in the second and decisive round of the French Presidential elections. Internauts followed the results live on Sunday evening from 8pm CET on
www.google.fr/elections
."
The Internet plays a central role in citizens’ search for information about elections. Polling company
Opinionway
published a
study
at the end of last year that showed 52% of French citizens follow the electoral campaign online compared to 38% for the written press and 27% for the radio.
In order to help satisfy this growing demand, we developed
www.google.fr/elections
, an information hub to study, watch, discuss and participate in the French presidential campaign. Google tools such as Google News, Google+ YouTube and Google Maps were integrated to present information from a variety of sources on the campaign and its results.
This French presidential site is the latest edition of our Google election websites. After being rolled out in the
United States
to cover the Republican primaries, they now have expanded internationally to include presidential elections in
Senegal
,
Egypt
and
Mexico
.
When the polls closed last night at 8 p.m. in France, French internet users discovered the election results in real-time on Google Maps. Viewers could see each candidate’s performance for each of France’s 106 departments as well as for each of the country’s 33,844 towns.
By clicking on a candidate on the side-bar, users were able to visualize the nuances in a candidate's performance. The brighter the colour, the more votes a candidate obtained.
Socialist candidate Francois Hollande and incumbent president Nicolas Sarkozy finished first and second respectively. The two front-runners now face off for the next two weeks until French voters again go to the polls. Google will be there to five the results in real time - and in great detail. See you on May 6th for the 2nd and decisive round!
Posted by Florian Maganza, Policy Analyst, Paris
How the Internet powers German small businesses
Friday, April 20, 2012
In Germany, we’ve long believed that the Internet helps create innovative new small businesses - and that SMEs that go online, grow faster, export more and create more jobs than their offline competitors. But to prove it, we needed solid evidence. So we commissioned the Institute of the German Economy in Cologne (
IW Cologne
) to find out how the Internet has benefited SMEs - and the German economy.
The
findings
, released this week, are startling. Since 2007, they estimate that German entrepreneurs have founded 28,000 new businesses using online services from Google and other web companies. These new businesses have created nearly 100,000 new jobs and in 2010 generated EUR 8.6 billion in sales.
As part of the research, the consultants more than 11,000 Google customers in Germany. About two-thirds of them already sell their products online, a much higher proportion than the German average (a quarter of German businesses engage in ecommerce). Our customers report that selling online has kept them nimble and able to react quickly to new opportunities, reaching new customers (78%) or even new markets (35%).
The new study suggests that online business is particularly effective for small companies with up to nine employees. On average, these small businesses generate 42% of their sales via online advertising, while companies with more than 50 employees tend to generate only around 15% of their revenues via online.
Small, Internet-savvy businesses are also more innovative than the German average. In 2010, 20% of Google customers had their own research and development operations - nearly twice as many as at the average German company. Those same companies achieve 36% of their turnover with new products and services that they developed themselves, compared to only 23% for companies for whom the Internet plays a minor role.
“Of course there is no app for business success. But it is clear that savvy Internet use has massive advantages”, says Rene Arnold of the IW Cologne. “The internet is the steam engine of the 21st century.”
Posted by Ralf Bremer, Senior Communications Manager, Berlin
Checking in with the Global Network Initiative
Thursday, April 19, 2012
Cross-posted with the
Google Public Policy Blog
No matter who or what you are, opening up to outside scrutiny isn’t an easy or comfortable process. But that's what we agreed to do a few years ago when we
helped found
the
Global Network Initiative
(GNI), an amalgam of companies, human rights activists, socially responsible investors and academics formed in response to actions by governments that endanger free expression on the global Internet.
The objectives of GNI are both simple and incredibly complex: promote and support free expression and privacy online; subscribe to principles and follow guidelines supported by measures of transparency and accountability; and educate people and engage policymakers around the world in an effort to create a more open and free Internet.
In starting GNI, the founding companies — Google, Microsoft and Yahoo — agreed to bring in outside assessors to review how we were doing against
GNI principles
. Our agreement to conduct these assessments is an important part of the organization's credibility.
Now these first assessments are finished and the results have been released as part of
GNI's annual report
released yesterday at the
Stockholm Internet Forum
. After reviewing them, the non-company members of GNI have told us that while we're by no means perfect, the assessments are credible and rigorous and demonstrate that companies are making progress — a concrete step in our efforts to build trust not only with our GNI partners but with all our users. The GNI presented its findings at a workshop at the Sweden free expression summit, which brought together more than 350 diplomats, activists, academics, and private sector actors from around the world.
The activities of Google to promote free expression and privacy around the world extend well beyond GNI. However, being a part of this group is a compelling opportunity, since it brings together diverse stakeholders and provides a unique forum to address the risks to a free and open internet. Along with the GNI, we welcome other companies and groups to
join this effort
.
Posted by Bob Boorstin, Director, Public Policy and Lewis Segall, Senior Ethics and Compliance Counsel
Leveraging the Internet to revive the Greek economy
Tuesday, April 17, 2012
Greece is suffering from a dramatic economic crisis, and its heavily indebted government cannot fuel a recovery through public spending. One cost-free way to encourage growth would be to encourage more business to leverage the Internet.
In order to underline this opportunity, we recently launched an
Economic Impact Study
in Athens to measure the size of Greece’s Internet economy. The Boston Consulting Group produced the report independently. Our launch event attracted over 200 participants, including numerous ministers, members of parliament, business leaders and the media.
The study showed that Greece has not yet embraced the Internet as fully as most other European countries. ONly 49% of Greeks using the Internet and only 12% of them make purchases online. Almost half of Greek SMEs have either a low presence or no Internet presence. In 2010, the Internet directly contributed an estimated EUR2.7 billion to the Greek economy, or 1.2% of total Greek GDP. Without any policy incentives, this is expected to reach EUR3.6 billion by 2015, with realistic policy measures, it can even reach EUR6.5 billion by 2015.
The study offered concrete recommendations to build an "online culture” and grow Greece’s Internet economy. “Policymakers can encourage multinationals like Amazon and eBay to establish their presence in Greece by cutting the red tapes that inhibits foreign companies and startups,” BCG says. “They should also consider offering temporary tax exemptions for new online businesses.”
In addition, the government should require online completion of government forms companies with government contracts to conduct all bidding, invoicing, online. Tlecom companies “should be given incentives through lower broadband fees, public-private infrastructure partnerships, and tax exemptions to spend on infrastructure upgrades,” bringing broadband speeds throughout the country.
Last but not least, improving Internet literacy for adults and school students will create more confident online users and consumers. If Greece manages to bring these Internet-fueling reforms into place, it will help improve productivity and competitiveness of its overall economy.
You can read the full report
here
.
Posted by Dionisis Kolokotsas, Public Policy Manager, Greece
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