Europe Blog
Our views on the Internet and society
Improving quality isn’t anti-competitive
Thursday, August 27, 2015
Google has always worked to improve its services, creating new ways to provide better answers and show more useful ads. We’ve taken seriously the concerns in the European Commission’s Statement of Objections (SO) that our innovations are anti-competitive. The response we filed today shows why we believe those allegations are incorrect, and why we believe that Google increases choice for European consumers and offers valuable opportunities for businesses of all sizes.
The SO says that Google’s displays of paid ads from merchants (and, previously, of specialized groups of organic search results) “diverted” traffic away from shopping services. But the SO doesn't back up that claim, doesn't counter the significant benefits to consumers and advertisers, and doesn't provide a clear legal theory to connect its claims with its proposed remedy.
Our response provides evidence and data to show why the SO’s concerns are unfounded. We use traffic analysis to rebut claims that our ad displays and specialized organic results harmed competition by preventing shopping aggregators from reaching consumers. Economic data spanning more than a decade, an array of documents, and statements from complainants all confirm that product search is robustly competitive. And we show why the SO is incorrect in failing to consider the impact of major shopping services like Amazon and eBay, who are the largest players in this space.
The universe of shopping services has seen an enormous increase in traffic from Google, diverse new players, new investments, and expanding consumer choice. Google delivered more than 20 billion free clicks to aggregators over the last decade in the countries covered by the SO, with free traffic increasing by 227% (and total traffic increasing even more).
Moreover, the ways people search for, compare, and buy products are rapidly evolving. Users on desktop and mobile devices often want to go straight to trusted merchants who have established an online presence. These kinds of developments reflect a dynamic and competitive industry, where companies are continuing to evolve their business models and online and offline markets are converging.
But our central point is our consistent commitment to quality -- the relevance and usefulness of our search results and the ads we display. In providing results for people interested in shopping, we knew we needed to go beyond the old-fashioned “10 blue links” model to keep up with our competitors and better serve our users and advertisers. We developed new ways to organize and rank product information and to present it to users in useful formats in search and ads. In 2012, as part of that effort, in addition to our traditional ads, we introduced the Google Shopping Unit as a new ad format:
We don’t think this format is anti-competitive. On the contrary, showing ads based on structured data provided by merchants demonstrably improves ad quality and makes it easier for consumers to find what they’re looking for. We show these ad groups where we’ve always shown ads -- to the right and at the top of organic results -- and we use specialized algorithms to maximize their relevance for users. Data from users and advertisers confirms they like these formats. That’s not “favoring” -- that’s giving our customers and advertisers what they find most useful.
The SO also seeks a peculiar and problematic remedy, requiring that Google show ads sourced and ranked by other companies within our advertising space. We show in our response that this would harm the quality and relevance our results. And, in a report submitted with our response, former President of the General Court Bo Vesterdorf outlines why such an obligation could be legally justified only where a company has a duty to supply its own rivals – as where it controls an input that is both essential and not available anywhere else (like gas or electricity). Given the many ways to reach consumers on the Internet, the SO doesn't argue that standard applies here.
Our search engine is designed to provide the most relevant results and most useful ads for any query. Users and advertisers benefit when we do this well. So does Google. It’s in our interest to provide high-quality results and ads that connect people to what they’re looking for. The more relevant the ads -- the better they perform in connecting potential buyers and sellers -- the more value they generate for everyone.
Throughout the almost 17 years since Google started, our engineers have been developing innovative approaches to search and ads that are valuable for both users and advertisers. In the video below you can hear from our engineers about how our services have evolved to give people better results and ads. We are proud of their work and eager to tell their story.
We believe that the SO's preliminary conclusions are wrong as a matter of fact, law, and economics. We look forward to discussing our response and supporting evidence with the Commission, in the interest of promoting user choice and open competition.
Posted by Kent Walker, SVP & General Counsel
Google for Entrepreneurs Tech Hub Network arrives in Ireland
Thursday, August 27, 2015
When Google first started in Ireland, we opened an office with just five people. Today we have more than 5000 people in our Dublin office and as we have grown, so has Dublin’s tech community. The city is now home to some of the biggest global tech firms as well as some of the most promising startups in Europe. This community is creating jobs and opportunity with two thirds of all new jobs in the Irish economy being created by startups.
We have always been committed to supporting the startup community in Dublin to help the next generation of companies succeed. So we are especially pleased that today the Google for Entrepreneurs Tech Hub Network announced a partnership with Dogpatch Labs, one of Ireland’s leading startup organisations. The announcement was made by Minister for Jobs, Enterprise and Innovation Richard Bruton T.D at an event at Dogpatch Labs today.
The partnership will provide co-working space along with new resources including funding, training and mentorship opportunities. Members will also get access to Google programs and products throughout the network including:
Mentorship from Dublin Googlers (in 2014, over 200 Googlers mentored Irish startups)
Eligibility for Google product offers relevant to startups; and
The Google for Entrepreneurs Global Passport, where entrepreneurs from each hub can work for free at spaces designated at any other hub in the network including London, San Francisco and Tel Aviv
With Dogpatch Labs and our
Google for Entrepreneurs program
, we hope Dublin’s world-class startup community will grow that much faster, building transformative products and companies that will take the world by storm. We can’t wait to see what new ideas come out
Posted by Paddy Flynn, Startup engagement at Google Ireland
Google pays tribute to Belgium’s inventors
Sunday, August 23, 2015
In the late 19th century, Belgian lawyer Paul Otlet created the Universal Bibliography in Brussels, a repository of more than 12 million searchable index cards that later came to be called the Mundaneum. With today’s
Google Doodle
on the French, Belgian and several other versions of Google, and new online exhibitions by the
Mundaneum
on the Cultural Institute website, we pay tribute to Otlet's pioneering work in making information accessible and useful.
Throughout history, prolific thinkers and innovators have had the vision to see what the world might look like in the future. Often, they dreamed up today’s most advanced technologies long before it was even possible to create them.
Paul Otlet belongs to that group of thinkers. He had a clear vision for the Mundaneum: a universal system of written, visual, and audio information that people could access from the comfort of their own homes. Just a few decades later, engineers planted the technological seeds that brought electronic information sharing to life.
Created by Googler Leon Hong, today’s Doodle pays tribute to Otlet’s vision. The collection of knowledge stored in the Mundaneum’s wooden drawers form the foundational work for everything that happens at Google and much of what happens across the world wide web.
Today’s Doodle also coincides with the launch of new online exhibitions about Otlet’s work on the
Google Cultural Institute
website. The modern day Mundaneum museum in Mons, Belgium has curated the exhibitions, which give insight into Paul Otlet’s life and achievements, and the Nobel Prize won by Mundaneum co-founder Henri La Fontaine. You can view the exhibitions on
the Cultural Institute website
, and in a dedicated
mobile app
that our engineers developed together with Mundaneum staff. We especially recommend you to check out these three new exhibitions:
Towards the Information Age
Paul Otlet (1868–1944), founder of the Mundaneum
Mapping Knowledge
The Visualizations of Paul Otlet
The 100th Anniversary of a Nobel Peace Prize
Henri La Fontaine (1854-1943), Nobel Peace Prize in 1913
Posted by Pierre Caessa, Program Manager, Google Cultural Institute
See through the clouds with Earth Engine and Sentinel-1 Data
Monday, August 3, 2015
This year the
Google Earth Engine
team and I attended the European Geosciences Union General Assembly meeting in Vienna, Austria to engage with a number of European geoscientific partners. This was just the first of a series of European summits the team has attended over the past few months, including, most recently, the
IEEE Geoscience and Remote Sensing Society
meeting held last week in Milan, Italy.
Noel Gorelick presenting Google Earth Engine at EGU 2015
We are very excited to be collaborating with many European scientists from esteemed institutions such as the
European Commission Joint Research Centre
,
Wageningen University
, and
University of Pavia
. These researchers are
utilizing the Earth Engine geospatial analysis platform
to address issues of global importance in areas such as food security, deforestation detection, urban settlement detection, and freshwater availability.
Thanks to the enlightened free and open data policy of the European Commission and European Space Agency, we are pleased to announce the availability of
Copernicus Sentinel-1
data through Earth Engine for visualization and analysis. Sentinel-1, a radar imaging satellite with the ability to see through clouds, is the first of at least 6
Copernicus
satellites going up in the next 6 years.
Sentinel-1 data visualized using Earth Engine, showing Vienna (left) and Milan (right).
Wind farms seen off the Eastern coast of England
This radar data offers a powerful complement to other optical and thermal data from satellites like Landsat, that are already available in the Earth Engine public data catalog. If you are a geoscientist interested in accessing and analyzing the newly available EC/ESA Sentinel-1 data, or anything else in our multi-petabyte data catalog, please
sign up for Google Earth Engine
.
We look forward to further engagements with the European research community and are excited to see what the world will do with the data from the European Union's Copernicus program satellites.
Posted by Luc Vincent, Engineering Director, Geo Imagery
Implementing a European, not global, right to be forgotten
Thursday, July 30, 2015
In a landmark ruling in May 2014, the Court of Justice of the European Union (CJEU) established a "right to be forgotten", or more accurately, a “right to delist”, allowing Europeans to ask search engines to delist certain links from results they show based on searches for that person’s name. We moved rapidly to comply with the ruling from the Court. Within weeks we made it possible for people to submit removal requests, and soon after that began delisting search results.
It's now just over a year later and we’ve
evaluated and processed
more than a quarter of a million requests to delist links to more than one million individual web pages. Whenever a request meets the criteria set by the Court for removal (which are that the information can be deemed
inadequate, irrelevant, no longer relevant
or
excessive
, and not in the public interest) we delist it from search results for that individual’s name from all European versions of Google Search.
However, earlier this summer, France’s data protection regulator, the CNIL, sent us a
formal notice
ordering us to delist links not just from all European versions of Search but also from all versions
globally
. That means a removal request by an individual in France, if approved, would not only be removed from google.fr and other European versions of Google Search, but from all versions of Google Search around the world.
This is a troubling development that risks serious chilling effects on the web.
While the right to be forgotten may now be the law in Europe, it is not the law globally. Moreover, there are innumerable examples around the world where content that is declared illegal under the laws of one country, would be deemed legal in others: Thailand criminalizes some speech that is critical of its King, Turkey criminalizes some speech that is critical of Ataturk, and Russia outlaws some speech that is deemed to be “gay propaganda."
If the CNIL’s proposed approach were to be embraced as the standard for Internet regulation, we would find ourselves in a race to the bottom. In the end, the Internet would only be as free as the world’s least free place.
We believe that no one country should have the authority to control what content someone in a second country can access. We also believe this order is disproportionate and unnecessary, given that the overwhelming majority of French internet users—currently around 97%—access a European version of Google’s search engine like google.fr, rather than Google.com or any other version of Google.
As a matter of principle, therefore, we respectfully disagree with the CNIL’s assertion of global authority on this issue and we have asked the CNIL to withdraw its Formal Notice.
We have worked hard to strike the right balance in our implementation of the European Court’s ruling and have maintained a collaborative dialogue with the CNIL and other data protection authorities, who agree with our decisions in the majority of cases referred to them. We are committed to continuing to work with regulators in this open and transparent way.
Posted by Peter Fleischer, Global Privacy Counsel
Forget Middle Earth—Central and Eastern Europe's salt mines, ice caves, mountains and castles are now on Street View
Wednesday, July 8, 2015
Throughout history, Europe has been a hotbed of culture, imagination and natural beauty. At Google we’re keen to share these elements with the world through our maps, so over recent months we’ve been taking all manner of
Street View
technologies—Trekkers, Trolleys and tripods—to capture some incredible places across the continent, focusing this time on Central and Eastern Europe. Here are a few highlights for you to explore:
Hungary
Floating down the
Danube
river in summertime is a wonderful thing. But now you can also check out some of Hungary’s hidden gems in Google Maps. Take a look inside the
National Theatre of Pécs
and explore the beautiful
Basilica of Eger
, the second largest church in the country. In the capital, Budapest, you can walk among the trees and rose bushes in the little-known but spectacular
botanical garden
near the centre of town, or even
climb a hill
to get away from it all.
The magnificent National Theatre of Pec, Hungary
Czech Republic
If you’re lucky enough to have been to Prague, you may have seen the fairytale sight of
Prague Castle
from the medieval
Charles Bridge
. They’re too good to miss, so we added these sites and almost 30 others in Czech Republic to Street View including the
gardens of the Prague Castle
,
Prague’s historic center
, interiors of castles such as
Cesky Krumlov
and
Spilberk
, and beauty spots like
Ceske Svycarsko
and
Krkonose National Park
.
The interior of the Cesky Krumlov Castle, Czech Republic
Slovakia
In Slovakia, we’ve just released images of heritage sites like this
wooden protestant church in Kezmarok
and national parks like
Velka Fatra
and
Pieniny
. To get a feel for the history of the country, why not check out
Branc Castle
or
Draskovic Castle
in Cachtice? From the high turrets and battlements of the castles, you can then take a trip below ground and visit
Dobsinska Ice Cave
and
Ochtinska Aragonite Cave
which we added last year.
The church in Kezmarok
Romania
And finally, sink 100 meters deep into one of the most breathtaking places beneath the earth: the
Turda Salt Mine
, in Cluj County, Romania. Tourists around the world can take a tour of the mine—which is more than 200 years old—with our high-resolution imagery, from the comfort of their homes.
Turda Salt Mine, Romania
We hope you enjoy discovering some of the delights of Europe as much as we did.
Posted by Magdalena Filak, Street View team
Supporting high quality journalism
Friday, June 19, 2015
Earlier today, David Drummond, Google's Senior Vice President of Corporate Development, spoke to editors and news industry executives at the annual GEN Summit, in Barcelona. In his speech, posted in full below, he detailed Google's commitment to working with the news industry to support high quality journalism through technology and innovation.
Thank you for that kind introduction. I’m delighted to be back in Barcelona and to speak for the first time at a Global Editors Network summit.
The last time I gave a major speech at a news industry event was nearly five years ago - that was at the World Association of Newspapers conference in Hyderabad. I’m sure some of you were there.
In preparing for today I took a look back at that speech. Here’s a little of what I said.
“Imagine we're in 2015, and [this phone] is a piece of technology which delivers me my news."
"I can flip through my favorite papers and magazines without a frustrating wait for each new page to load. Even better, it knows who I am, what I like and what I've already read. So the stories that appear are tailored to my interests and needs."
"There’s an interesting piece in Egypt's Al-Ahram, translated automatically from Arabic to English. A story pops up about great restaurants in Hyderabad. I tap my finger on the screen, to tell the computer it got that bit right!"
"Some of these stories will be part of my monthly news subscription package. Some - where the free preview draws me in - will cost a few pennies billed to my account. Others will be free, paid for by advertisements.”
NOT BAD - if I say so myself!
It sounded a bit like science fiction just five years ago, but most if not quite all of that has come to pass. For the user consuming news online, the advances of the last five years have been truly momentous. The lightning fast move to mobile has challenged us all. And the quality and ambition of journalism just seems to get higher every year.
But you don’t need me to tell you that the road to sustainable models for journalism remains work in progress
I concluded that speech by encouraging publishers to work with Google, not without us - or against us.
That’s also work in progress!
Unfortunately here in Spain, we’ve had some ups and downs. The ‘all or nothing’ nature of the copyright law led us to close Google News here — lose-lose for everyone, and one of the saddest decisions I’ve had to make at Google. But we haven’t given up. We continue to talk with publisher groups and the government and I hope we can bring it back in the future.
Today I want to talk in a little more detail about how we are working with the news industry in 2015 and how we intend to work with you in the years ahead.
And why. At Google, we believe fundamentally in information, and the role that free flowing information plays in strengthening democracies and economies around the world. Journalism is a vital part of that and we want to play our role in making sure high quality journalism has a sustainable future.
In April we announced the
Digital News Initiative
, a partnership between Google and news publishers in Europe to support quality journalism through technology and innovation. Today I want to give you an update on the progress we are making.
Less than two months ago we started out with eleven partners, including our hosts here - the Global Editors Network - the Guardian in the UK, Die Zeit in Germany, Les Echos in France and El Pais in Spain. I’m very pleased to say that they have now been joined by more than 65 new participants and we have received over 1000 expressions of interest from across Europe. We invite others to join us.
We are working together in three key areas - on product development, on training and research, and on supporting innovation in digital news.
First: product development.
We agree with news publishers that this is THE crucial area if we are to build more sustainable business models together. It won’t be a simple or quick fix but I believe we really have an historic opportunity to help shape the future of this industry in a way which can ensure the survival of high quality journalism online and which will provide an ever-better service for readers.
It will take time, but our Engineering and Product leaders are already engaged in detailed thinking with a working group of publishers on a set of priorities including video, mobile and monetisation.
I can’t yet tell you what they will achieve, but is great to see some of the greatest practitioners in journalism sitting down for the first time with some of the best brains at Google to figure out how our industries can work more productively together. I’ve been party to some of those conversations and I can tell you that the level of commitment on both sides is sky high.
So stay tuned for product developments.
The second pillar of our partnership is in Training and Research. Through our newly established News Lab at Google our programme of newsroom training workshops - with a dedicated European team - is already well underway.
By the end of this year we will have worked with ten thousand journalists around the world, through newsroom trainings and partnerships with such groups as the European Journalism Centre, the International News Media Association and the Global Editors Network.
At Google we like the joke that goes: “In God we Trust, all others must bring data.” For the past four years we’ve partnered with GEN on the Data Journalism Awards to encourage the growth of this highly promising area of journalism. It has been an inspiring journey through a discipline that was almost unknown 5 years ago - and last night’s awards ceremony was a terrific showcase of some of the most engaging examples. Congratulations to the winners!
We’ve always felt that Google’s aggregated search data has the potential to be a great source of raw material for journalists. In May for example, our search data showed that the British were gripped by two things above all others - the General Election...and the Eurovision Song Contest! What did we learn? Well, first - that an awful lot of people were wondering: why is Australia taking part in the Eurovision Song Contest!
But more importantly, Google Trends confounded the pollsters and successfully predicted that Prime Minister David Cameron would win the election.
After consultation with dozens of journalists about how the platform could be even more useful, we’ve just undertaken a major revamp of
Google Trends
. We’ve improved the depth, comprehensiveness, and speed of our tools - launching real time Google Trends for the first time. It’s well worth a look and you can see it demonstrated at the Google Trends Booth at the EXPO.
Turning to Research, I’m delighted to say that the
Reuters Institute Digital News Report
, which we support under the DNI, has just launched its 2015 edition covering 12 countries. It’s full of great statistics and analysis of how the digital news landscape is changing in Europe. And over the next year it will grow to cover 20 countries, making it the most comprehensive picture of how European readers are consuming and absorbing their news.
We have also been busy gathering proposals for our Computational Journalism Awards, and today we are announcing three academic research grants of 55 thousand euros each to encourage collaboration between computer science and journalism at universities in Europe. Congratulations to the researchers at the University of Hamburg, INRIA in Paris, and London’s City University who are the first recipients of these awards. These were impressive proposals with strong potential to become real-world tools for journalism.
In the weeks since we announced the kick-off of DNI, we’ve had some great conversations with key people in the news industry. For example, at an UNconference we organised in Helsinki called Newsgeist, one of the topics which was top of editors’ minds was the question of how their publications can maintain or indeed rebuild trust in this era of atomic news consumption.
In a world of native ads, user generated content and widespread sharing, how do readers know what they are reading is true, or what is the motivation of the publisher?
Based on these conversations we have committed to funding an initiative called the
Trust Project
, led by Markkula Center for Applied Ethics in California, which aims to propose approaches and structures to rebuild trust in online journalism. I’m delighted to say that the Trust Project has extended its pilot to include a number of prominent European news organisation, including La Stampa, Zeit Online and the BBC. And greater trust should translate into greater value.
Since we announced the Digital News Initiative there has been a good deal of interest too in the third pillar - the Innovation Fund, and I wanted to give you an update.
As you know, we have allocated 150 million euros to stimulating and supporting innovation in digital journalism within the news industry in Europe. The ambition and intent of the Fund is bold: to spark new thinking, which could come from anywhere in the news ecosystem, to give news organisations - of all sizes - the space to try some new things. This is a complicated task and we are in the process of setting up the governance structure for the fund. We want to take the appropriate time and diligence to get this right, and make the process transparent and equitable. We’ll announce the details of the submission process in September.
So what kind of proposals are we looking for? In short, the emphasis will be on the experimental and - we hope - the impactful. We want to see genuinely new ideas from those engaged in the day-to-day practice of journalism with the potential to transform the way we all think of digital news.
We encourage you to think broadly about ideas, rather than the levels of funding - sometimes small, scrappier ideas are enough to get things moving faster than larger, more costly projects. And, as we did with the French fund, at the higher end of investment we will ask that participants share the risk by investing some of their own money as well.
Anyone working on innovation in online news in Europe will be able to apply, including national and regional publishers, new players and pure players. And one final thought on this - perhaps this would be a great area for news organisations to come together to submit joint proposals as there are many ideas that affect the whole ecosystem and collaboration can benefit everyone involved.
Finally, I want to say a word about a subject close to my heart - press freedom. This year, we’ve seen journalists kidnapped and killed while working in the service of providing the world information. And these threats go beyond the physical world: digital threats of surveillance, account hacking, and website attacks have have become a common weapon of oppressors around the world. While Google is not in a position to help guard against physical attacks, we are in a position it protect journalists from digital attacks, and so reduce the chilling effects of those threats.
Over the last year we have quietly operated an experiment called
Project Shield
to protect hundreds of news sites around the world from attacks aimed at censoring them by taking them offline. We do this by putting Google’s considerable computing power between the attackers and independent media sites to help them stay up in times of crisis when they're needed most.
Project Shield has protected more than 250 at-risk sites in more than 50 countries. For example, during last year's conflict in Ukraine, Ukrainian AND Russian media sites were facing denial of service attacks. Project Shield offered protection to news organisations on both sides, and during that two month period alone, we protected over 650 million page views from censorship. I’m proud of that and we aim to extend the scope of Project Shield.
To conclude...
These are interesting times in the relationship between the news and technology industries - perhaps even historic times.
While we have always sought to be a good partner to the news industry we have tended to operate on different paths, and sometimes the dialogue has either been of the deaf - or of the megaphone.
I - and the Product leaders who build and run Google services - are determined to change that. We recognise that technology companies and news organisations are part of the same information ecosystem. We are committed to playing our part.
And of course it is not just Google.
Facebook, Apple, Twitter and others are also engaged in initiatives aimed at working more closely with publishers and helping to re-imagine the future of news. We compete fiercely with those companies day in day out, but as some have observed, if tech companies are competing to outdo each other in how they work with news publishers, what’s not to like about that?
As the great playwright Arthur Miller put it: “A good newspaper... is a nation talking to itself”. Today we are not just talking to ourselves, but talking WITH each other. Long may the conversation continue.
Thank you.
Posted by Al Verney, Communications Manager, Google
The European Computational Journalism Research Awards
Friday, June 19, 2015
Journalism is evolving fast in the digital age, and researchers across Europe are working on exciting projects to create innovative new tools and open source software that will support online journalism and benefit readers. And so as part of the wider Google
Digital News Initiative
(DNI), we invited academic researchers across Europe to submit proposals for the Computational Journalism Research Awards.
After careful review by Google’s News Lab and Research teams, the following projects were selected:
SCAN: Systematic Content Analysis of User Comments for Journalists
Walid Maalej
, Professor of Informatics, University of Hamburg
Wiebke Loosen
, Senior Researcher for Journalism, Hans-Bredow-Institute, Hamburg, Germany
This project aims at developing a framework for the systematic, semi-automated analysis of audience feedback on journalistic content to better reflect the voice of users, mitigate the analysis efforts, and help journalists generate new content from the user comments.
Event Thread Extraction for Viewpoint Analysis
Ioana Manolescu
, Senior Researcher, INRIA Saclay, France
The goal of the project is to automatically build topic "event threads" that will help journalists and citizens decode claims made by public figures, in order to distinguish between personal opinion, communication tools and voluntary distortions of the reality.
Computational Support for Creative Story Development by Journalists
Neil Maiden
, Professor of Systems Engineering
George Brock
, Professor of Journalism, City University London, UK
This project will develop a new software prototype to implement creative search strategies that journalists could use to strengthen investigative storytelling more efficiently than with current news content management and search tools.
We congratulate the recipients of these awards and we look forward to the results of their research. Each award includes funding of up to $60,000 in cash and $20,000 in computing credits on Google’s Cloud Platform. Stay tuned for updates on their progress.
Posted by Andrea Held, Google University Relations & Matt Cooke, Google News Lab Europe
Celebrating Europe’s creativity - on YouTube
Thursday, June 4, 2015
It’s hard to believe it’s been just 10 years since the founders of YouTube recorded a grainy video in front of an elephant enclosure — and subsequently changed the world. The video itself was unremarkable, but their idea was powerfully simple: broadcast yourself.
Ten years on, the site is used by everyone from
lifestyle bloggers
to
renowned chefs
and everyone in between. People use it to share events in real time, and to open up a
treasure trove of historic films
to the world. YouTube became a platform for ideas, culture and talent from all across Europe too.
A decade of sharing European creativity is definitely something worth celebrating - and that’s what we did last night, at BOZAR, the Centre for Fine Arts, in Brussels. If you missed Les Twins on stage last night, you can
see them in action here
. Larry and Laurent Bourgeois are identical twins from Sarcelles, France. A single video on YouTube took them from the suburbs of Paris to international stardom, touring with Beyoncé and Cirque du Soleil. They have more than 12 million views on their
YouTube channel
.
Les Twins from France demonstrated their talents at Europe on Stage
From up and coming young musicians to world-leading European cultural institutions such as Madrid’s
Prado Museum
or the
Berlin Philharmonic
, thousands of creators are reaching new audiences online with their videos.
To celebrate its 60th anniversary this year, the Eurovision Song Contest streamed its shows live on YouTube, globally, for the first time. We think that's worth
douze points
:-) -- and so do almost 100 European TV channels who have partnered with YouTube to find new fans all over the planet.
Every day people watch hundreds of millions of hours on YouTube and around a quarter of that time is spent watching videos made by European creators. There are hundreds of YouTube channels across the European Union that make six-figure sums a year from adverts shown next to their content. What's more our partner revenue increased by over 50% per year for each of the last years.
Google’s Matt Brittin said that YouTube is a growth engine for European creativity and culture.
Europe has helped make YouTube what it is today and we can’t wait to see what it has to share with the world in the next 10 years.
Posted by Richard Schuster, YouTube
Add some art to your browser for International Museum Day
Monday, May 18, 2015
Today is
International Museum Day
and it's been four years since we launched Google Art Project. Since then we’ve worked closely with hundreds of museums and partners around the world to bring art online while supporting their mission to encourage cultural exchange across the globe.
A great way to celebrate this special day with us is to download the
Google Art Project Chrome extension
. Launched a few weeks ago, this extension allows you to discover a work of art from our partners each time you open a new browser tab.
Whether browsing from home or the office, you’ll see masterpieces ranging from Van Gogh’s Landscape at Saint-Rémy and João Baptista de Costa’s Gruta Azul, all the way to contemporary works from street artists around the world. With the
Google Art Project Chrome extension
, you can turn each new tab into a journey through the world’s cultural heritage.
To learn more about the artwork, the artist or the museum showcased in your browser, just click on the lower left hand corner of the image to explore it on the
Google Cultural Institute
platform. Happy browsing!
Posted by Duncan Osborn, Product Manager, Google Cultural Institute
70 years on: remembering the end of World War II
Friday, May 8, 2015
This week marks the 70th anniversary of the end of World War II. As time passes, and memories fade, it’s important to remember both the sacrifices made and the remarkable stories of the period. That’s why the Google Cultural Institute has partnered with twenty-seven museums and institutions around the world to bring
more than 1400 rare and important world war-related artifacts online
.
Each of our partner institutions is a custodian of vital national heritage, preserving important stories and artifacts from the war years. Now, using tools provided by the Google Cultural Institute, expert curators have brought to life a wide range of remarkable and inspiring online exhibitions that demonstrate the bravery, ingenuity and sacrifice of those who fought - and those whose lives were changed forever by the war.
The
Dutch Nationaal Comité 4 en 5 mei
has curated an online exhibition of 100 objects from the War. Among them is a radio,
hidden in a briefcase
; members of the Dutch resistance used these devices to maintain contact with Britain during the War.
Image from the online exhibition entitled
The Second World War in 100 Items
From the US National Archives’ online exhibition,
World War II Looted Art: Turning History into Justice
, we have rare photographs of the real Monuments Men and the masterpieces they rescued during the War
Image from the online exhibition entitled
World War II Looted Art: Turning History Into Justice
The Warsaw Rising Museum has created an online exhibition with
photographs of the Warsaw Uprising
, taken by five photojournalists secretly trained by the Polish Underground State:
Image from the online exhibition entitled
Photographs from the Warsaw Uprising
The
World War II channel
on the Cultural Institute includes many more rare images and stories, including
German propaganda posters
and photographs of the
reconstruction of Manila
after the War in the Pacific region.
We hope you’ll take a moment to step back in time to discover, learn and #RememberWW2 at
google.com/culturalinstitute/project/second-world-war
.
Posted by Kate Lauterbach, Google Cultural Institute
Discover Riga's cultural heritage online
Friday, May 1, 2015
On the occasion of the Latvian Presidency of the Council of the European Union, we invite you to explore Baltic cultural heritage anytime, anywhere with new collections and exhibitions on the
Google Cultural Institute platform
.
Today the collection is being enriched with curated stories from new partners: the National Library of Latvia, Museum of the Occupation of Latvia 1940-1991
,
Art Museum Riga Bourse, Museum of Romans Suta and Aleksandra Belcova,
Museum of Decorative Arts and Design and
Latvian National Museum of Art. Showcasing Baltic history and art in the rest of the region, new collections from the National Archives of Estonia and Lithuanian Art Museum are now also available on the site.
Many cultural events are held in Riga this year and Latvian institutions are embracing new responsibilities that come with the digital age.
Artis Pabriks, Member of the European Parliament said
:
“
I am proud to see that digital priorities are truly translated in 2015 thanks to cultural stories emerging from the partnerships between Google and Latvian institutions.
”
The National Library of Latvia
presents a unique exhibition “
My, Your, Our Riga 100 Years Ago”
which literally transports you to the city of Riga through maps, documents and pictures during the 18th century until the beginning of World War I in 1914. The story of the city is told in five theme based
branches and
concludes with an image of a diary by a German schoolgirl, E. Urdewitsch, with one laconic entry on the 78th page of her diary stating, “Germany has declared war on Russia,” which marks the end of her childhood as well as of the 19th-century Riga."
“1914 Calendar of the Baltic Youth” from the exhibition “My, your, our Riga 100 years ago”
The Museum of Occupation of Latvia 1940-1991 on the other hand provides extraordinary pictures of the Berlin Wall graffitis depicting the Latvian 1989 related movements. The project is a historical documentation of rebellious inscriptions, among others entitled
“Freedom for Baltic States”
. It offers a sneak peak of street art and paintings on the West Berlin side directed against the Soviet regime, and some of them were created by Latvians in exile.
“The Protest Wall” from the exhibition “Freedom for Baltic States”
With its main historical building currently closed to visitors, discover Latvian art heritage further from the
Latvian National Museum of Art
with a selection of works and insight into the past of Latvian painting. The online exhibition, “
An Insight Into Latvian Culture Canon. Visual Art
” features most outstanding works by the classics of several generations including Kārlis Hūns, Jūlijs Feders and more.
The Secret of Art is in the Details
exhibit brings you to look into details of art pieces in the collection of The Art Museum Riga Bourse. Dive into Latvian modernism, paintings and graphics thanks to the
Art of Roman Suta
exhibition curated by the
Museum of Romans Suta and Aleksandra Beļcova. Or explore Porcelain Art from the
Museum of Decorative Arts and Design
.
“Banks of the Tiber near Acqua Acetos” from the exhibition “The secret of art is in the details”
From Lithuania and Estonia, respectively, the
Lithuanian Art
Museum
shares its network of museums in Vilnius, Klaipėda, Palanga, Juodkrantė, which contain more than 200,000 pieces in fine arts, applied art and folk art.
The National Archives of Estonia’s
online exhibit, "
Tartu 1914-1918
,” shows how everyday life in Tartu and its surrounding areas were affected by the first World War in Estonia.
T
ake time to browse and learn more about the history and art from Latvia, Lithuania and Estonia thanks to new technologies and the open web. We believe putting historical material on the Internet and organizing it in a comprehensive way not only gives more people access but also preserves these diverse perspectives for future generations.
Posted by Agata Wacławik-Wejman, Head of Public Policy, Central and Eastern Europe
Launching the Google Impact Challenge in France
Thursday, April 30, 2015
We believe technology can contribute to help solve some of the world’s most pressing challenges and we want to support innovators who are finding new ways to make an impact. This is why we’re announcing the third European edition of the Google Impact Challenge in France, a program supporting non-profits who are using technology to have a positive impact.
French non-profits can submit their ideas via
g.co/impactchallengefrance
until 4 June and in September, ten finalists will be chosen by Google experts based on the project's potential impact, feasibility, scalability and degree of innovation
Four winners will each receive a €500,000 grant, as well as mentoring from Google employees, to help make each project a reality.
One winner will be chosen by public vote, and the other three by a judging panel made up of Bernard Kouchner, former French Minister of Foreign Affairs; Nadia Bellaoui, President of Le Mouvement Associatif; Ismaël Le Mouel, founder of HelloAsso; Anne-Cécile Mailfert, President of Osez le Féminisme; Alain Deloche, Co-Founder of La Chaine du Coeur; Nick Leeder, Managing Director of Google France; and Jacquelline Fuller, Director of Google.org.
Other Google Impact Challenges around the world have supported ideas ranging from
smart cameras for wildlife conservation
to
solar lights for off-grid communities
to a mobile application that
helps protect women from domestic violence
.
Technology can make a real difference in tackling some of the world’s biggest social challenges. We can’t wait to see what French non-profits will come up with.
Posted by Jacquelline Fuller, Director of Google.org
Let's work together to support quality journalism
Tuesday, April 28, 2015
Editor's note: At the
FT Media Conference
in London, Carlo D'Asaro Biondo, Google's President of Strategic Partnerships, Europe, outlined Google's commitment to working with the news industry, and announced the
Digital News Initiative
, a partnership to support high-quality journalism in Europe through technology and innovation. The following is the full text of his speech
.
Thank you Richard for that introduction and for inviting me to speak today.
Now, you might have seen in
today’s papers
that we’ve launched the
Digital News Initiative
together with leading European publishers.
If you did see that story it’s worth spending a moment thinking about how you read it. Maybe you bought a newspaper. Many of you will have read it on your tablet or mobile. Maybe it was in your Facebook feed, or you saw it on Twitter or via Google News. If you haven’t read the story yet, don’t worry - I’m about to tell you all about it using the most ancient form of media - the spoken word. Indeed, it’s interesting that today the spoken word - events such as this one - has itself become an important part of the business mix for modern news organisations.
The aim of today’s conference is to
“
explore the radical changes the media industry is experiencing
”
and to talk about
“
new opportunities for growth
”
.
No-one doubts that the changes are truly radical and challenging. But as we will see today, the opportunities in digital media are practically limitless.
The tools available to journalists today, to access information, to gather and create content and disseminate it to a global audience, represent extraordinary advances compared with what was available just a few years ago. And the quality and ambition of news journalism seems to grow year after year.
The way we consume news is changing dramatically too. More people are accessing more information than ever in history. The number of smartphone users will soon exceed
2 billion
. According to Mary Meeker the typical smartphone user checks his or her device
150 times a day
.
This represents an opportunity to reach an audience far beyond the morning paper or evening news show of the past. The
Reuters Digital News Report
found that in Europe in 2014, 37% of us consumed news on a mobile device each week.
Everyone recognises the opportunities the internet offers for the creation and dissemination of journalism. But the
“new opportunities for growth”
remain elusive. When I talk to publishers in Europe I hear deep concern about their ongoing ability to fund great journalism.
This is felt particularly on the continent. Perhaps the British and the Americans have it easier. In English it is possible to build huge global audiences - the New York Times, the Daily Mail and the Guardian have all proved this. But I’m from Italy, and it is much more difficult for Italian newspapers - and those from other countries with a smaller language base.
So, the challenge for European publishers is clear, but what is Google’s role?
First of all:
Google recognises and admires high quality journalism. As a strong advocate for the free flow of information we know the crucial role it plays in democratic societies.
We recognise that technology companies and news organisations are part of the same information ecosystem. We want to play our part in the common fight to find more sustainable models for news.
I firmly believe that Google has always wanted to be a friend and partner to the news industry, but I also accept we’ve made some mistakes along the way. We are a teenage “tech” company after all!
Over the years, Google’s relationship with news and the news industry has often been misunderstood and - dare I say it - sometimes misreported. So let me take a moment or two to set out how we work with the news industry.
Through Search and News, we send over 10 billion visits, for free, to publishers globally each month. We’re proud of that, and those readers represent real revenue opportunities for the publishers.
And through our advertising platforms, such as AdSense, we shared 10 billion dollars with publishers around the world in 2014.
Today we have more than 65,000 publishers in Google News, and Iet me be clear that those publishers are in control. They apply to be part of
Google News
. And if at any point they don't want any of their content to appear in Google News or in our Search results, they can opt out by inserting a simple piece of code that instructs us not to index it.
We also work with an increasing number of publishers who want to sell their content directly to consumers, especially on tablets and mobile. Google Play - our app store for the Android operating system - allows news and magazine publishers to offer their content to readers on subscription - whether paid or for free. We are working closely with publishers to improve the visibility and monetisation of their news apps. And today news sources are making their content available on Google Play Newsstand across 19 countries.
We provide publishers with free technology tools to build and engage their audience - whether through YouTube, live broadcasting with Hangouts on Air, or data journalism.
We work with news organisations to make the most of this technology, using it to build an engaged audience. And an engaged audience is essential for successful and sustainable monetisation.
But we think we can do more and better, particularly in Europe. I’m happy to announce here today - alongside a number of European publishers and journalism organisations - the Digital News Initiative to promote high-quality journalism through technology and innovation.
What are we going to do together?
A few months back we held an
“unconference
” called Newsgeist in Phoenix Arizona, bringing together a wide range of publishers, editors and reporters alongside engineers and developers. The idea of an “unconference” is that the audience chooses the agenda, and the title of one of the sessions they chose was:
“What should Google do?”
.
Several major European publishers were there, and their message was loud and clear: MORE COLLABORATION. So, we started a detailed conversation with a number of key European publishers, which has brought us to today.
Our
joint efforts
will be in three key areas.
First,
product development
. We will create a publishers’ working group from across Europe to explore product developments aimed at increasing revenue, traffic and audience engagement. Over the years we have worked on a range of news-related initiatives, but we tended to work in isolation, and the feedback has been that Google can be complicated to work with, and at times unpredictable!
We intend to change that - indeed it is my job to change that!
Second, we will significantly increase our
investment in training and research
. Through our newly established News Lab team we will bring dedicated training resources to European newsrooms for the first time. We are creating training programmes with a number of journalism organisations, including the
European Journalism Centre
,
the Global Editors Network
and
the International News Media Association
.
We will also invest in research into the fast changing media landscape. We are partnering with the Reuters Institute in Oxford to create the deepest and most comprehensive picture of how the consumption of news is evolving in Europe. For 2016 the
Reuters Institute Digital News Report
will be expanded to cover 20 European countries - an essential guide to the changing news landscape.
We will set up a grants programme for academic institutions who wish to carry out research into the growing field of computational journalism. And we will extend our successful
Google Journalism Fellowships programme
to Europe, aimed at students interested in using technology to tell stories in new and dynamic ways.
And thirdly, we have allocated 150 million euros to
stimulating and supporting innovation in digital journalism
within the news industry in Europe, over the next three years. In the feedback we hear from publishers and editors, it is clear that there is a great desire to experiment more freely, but risk-taking comes at a cost. The purpose of this is to make grants available to projects which demonstrate new thinking in digital journalism. No-one knows where the next great idea will come from - but we want to stimulate and nurture ideas that come from those who are closest to the action, from those who know best how journalism is changing. Anyone working on innovation in online news in Europe will be able to apply, including national and regional publishers, new players and pure players.
As someone who has been closely involved in the French digital news innovation fund over the past three years I can say with certainty that the initiative has led to some really inspiring and innovative projects.
Le Monde has built a complete new offering for mobile and tablet that significantly improved engagement with their app, increasing page views and time spent
Slate.fr built a new kind of newsreader, funded by native ads, that surfaces and curates trending content on social networks. It’s a powerful tool for reporters and great for consumers too.
These are just two of the more than 50 projects funded in France, demonstrating how much can be achieved when we talk and work together.
So I’m delighted to say that joining us in announcing the Digital News Initiative are some of the biggest names in European news publishing.
The Guardian
and
The Financial Times
here in the UK
Die Zeit
and
FAZ
from Germany
Les Echos
from France
La Stampa
from Italy
El Pais
from Spain
NRC Media
from the Netherlands
And we all agreed this is not intended to be an exclusive club - any European publisher, big or small, traditional or newcomer, who wishes to take part in any of the elements of the initiative will be welcome.
Journalism organisations - who play such an important role in helping the news industry navigate the transition to digital - are also welcome, and I am pleased to say that we will be partnering with the
European Journalism Center
, the
Global Editors Network
and the
International News Media Association
. And this is just the beginning - we invite others to join us. You can find details on the website:
digitalnewsinitiative.com
- or use any good search engine
To conclude:
It would be wonderful if there was one big idea which could fix everything for the news industry. So let me say this - this initiative is not about Google trying to reinvent journalism or to fix the news industry once and for all. That is neither our responsibility nor something we could hope to achieve.
I should also make it clear that much as we admire quality journalism we have no plans to get involved in creating or commissioning news. Although we seem to be quite good at generating it!
But I can’t promise it will be smooth. At Google we know that innovation is never a linear process. It’s always messy and often happens in random ways. Sometimes - often - we fail.
But I am convinced we will achieve much more if journalism and technology work together rather than apart.
Thank you
Posted by Al Verney, Corporate Communications
Helping good causes do great things
Friday, April 24, 2015
Greetings from
Belgium
,
Luxembourg
,
Netherlands
,
Germany
,
Austria
,
Switzerland
, and
Italy
! Today, we’re excited to announce that we‘re expanding Google for Nonprofits in Europe. In partnership with
TechSoup
, Google for Nonprofits is now available in these countries, servicing tens of thousands of organizations in the region.
Google for Nonprofits offers nonprofits discounted and free access to Google products. These tools can help your organization go further, faster, whether it’s working more efficiently, finding new donors and volunteers, or getting supporters to take action.
Nonprofits can now apply to join the program (in
Belgium
,
Luxembourg
,
Netherlands
,
Germany
,
Austria
,
Switzerland
, and
Italy
), which provides access to a suite of free products and tools, including:
Google Apps
: Free version of the Google Apps business productivity suite, including Gmail, Docs, Calendar, and more.
Google Ad Grants
: Free AdWords advertising to promote your website on Google through keyword targeting.
YouTube Nonprofit Program
: Premium branding capabilities on YouTube channels
Many nonprofits around the world are already taking advantage of these programs to recruit new volunteers, fundraise and raise awareness about their work.
Het Vlaamse Kruis
(The Flemish Cross), a Belgian nonprofit that has been active since 1927, aims to ensure that first aid is offered in the most efficient way throughout the Flemish region. Recently, they have been using Google AdGrants to support their outreach efforts.
"Creating visibility and promoting our goals is an important part of our mission since we need a continuous influx of new volunteers, financial gifts and other forms of assistance. By using Google AdWords we’ve been able to increase our visibility enormously resulting in a significant increase in website visits and requests for information via our website. Google AdWords for Non-Profits has enabled us to use a world-class service at zero cost to our organization,"
said Peter Jensen, a representative from Het Vlaamse Kruis.
The team at Het Vlaamse Kruis
Using the momentum that has been established by organizations such as Het Vlaamse Kruis, we can’t wait to continue partnering with organizations in Belgium, Luxembourg, Netherlands, Germany, Austria, Switzerland, and Italy starting with today’s launch.
Posted by Aditya Mahesh, Google for Nonprofits Marketing Manager
Android has helped create more choice and innovation on mobile than ever before
Wednesday, April 15, 2015
It's hard to believe, but smartphones barely existed ten years ago. People used feature phones, which had very basic functionality, and were a nightmare for developers. The only way to build apps was device by device and platform by platform—Google had a closet full of hundreds of phones that we tested one by one each time we wanted to launch new software.
Android was born from this frustration. We hoped that by offering a great, free open-source operating system, we could turbocharge innovation by allowing manufacturers and developers to focus on what they do best. At the time, most people thought this plan was nuts.
Fast forward to today. The pace of mobile innovation has never been greater. Smartphones are being adopted globally at an increasingly fast pace, with over hundreds of millions shipped each quarter, and the average smartphone price fell 23% between
2012
and
2014
. It’s now possible to purchase a powerful smartphone, without subsidies or contracts, for under $100. And the app ecosystem has exploded, giving consumers more choice than ever before.
Android has been a key player in spurring this competition and choice, lowering prices and increasing choice for everyone (there are over
18,000
different devices available today);
It’s an open-source operating system that can be used
free-of-charge
by anyone—that’s right, literally anyone. And it’s not just phones. Today people are building almost anything with Android—including tablets, watches, TVs, cars, and more. Some Android devices use Google services, and
others
do not.
Our Google Play store contains over one million apps and we paid out over $7 billion in revenue over the past year to developers and content publishers.
Apps that compete directly with Google such as Facebook, Amazon, Microsoft Office, and Expedia are easily available to Android users. Indeed many of these apps come pre-loaded onto Android devices in addition to Google apps. The recent Samsung S6 is a great example of this, including pre-installed apps from Facebook, Microsoft, and Google.
Developers have a choice of platforms and
over 80% of developers
are building apps for several different mobile operating systems.
The European Commission has asked questions about our partner agreements. It's important to remember that these are voluntary—again, you can use Android without Google—but provide real benefits to Android users, developers and the broader ecosystem.
Anti-fragmentation agreements, for example, ensure apps work across all sorts of different Android devices. (After all, it would be pretty frustrating if an app you downloaded on one phone didn’t also work on your eventual replacement phone.) And our app distribution agreements make sure that people get a great "out of the box" experience with useful apps right there on the home screen (how many of us could get through our day without maps or email?). This also helps manufacturers of Android devices compete with Apple, Microsoft and other mobile ecosystems that come preloaded with similar baseline apps. And remember that these distribution agreements are not exclusive, and Android manufacturers install their own apps and apps from other companies as well. And in comparison to Apple—the world’s most profitable (mobile) phone company—there are far fewer Google apps pre-installed on Android phones than Apple apps on iOS devices.
We are thankful for Android’s success and we understand that with success comes scrutiny. But it's not just Google that has benefited from Android's success. The Android model has let manufacturers compete on their unique innovations. Developers can reach huge audiences and build strong businesses. And consumers now have unprecedented choice at ever-lower prices. We look forward to discussing these issues in more detail with the European Commission over the months ahead.
Hiroshi Lockheimer, VP of Engineering, Android
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