Enter the Museum of Arts et Métiers in Paris and one of the first things on view is a strange looking plane perched over a historic staircase. Wonder what it is? From today, click on a mobile app based on Google Cultural Institute platform and learn about Clement Adler’s 120-year old rival to the Wright Brothers.
The platform allows museums to create a simple but powerful mobile app, based on Google's technology including Street View and YouTube. Without resorting to expensive technical help, museums now can tell their stories. Interested institutions should sign up here .
Eleven museums and cultural institutions in Italy, France, the Netherlands and Nigeria, have worked with our engineers on this pilot project. Their apps are available for free on the Google Play store .
In Turin, discover the riches of the near and far East at MAO , wonder at the surprising artworks at GAM , and go instantly from the Middle Ages to contemporary photography at Palazzo Madama . Or discover the international street artworks and their authors,brought together by the Emergence Festival . Finally, stroll through MAGA to find out more about the Italian contemporary art scene.
In France, enter Marie Curie’s office and relive the discovery of radioactivity at the Musee Curie . Drive hrough the impressionist collection of the Museum of Le Havre (MuMa) with six audio thematic tours , and the Monnaie de Paris offers a guid through contemporary artist Paul McCarthy's Chocolate Factory .
In the Netherlands, visit the Rijksmuseum van Oudheden . Its app explores archaeological treasures from Egypt, Rome, and the Netherlands. Curious about the history of Nigeria? Discover the story of the Amalgamation of the Southern and Northern Protectorate 100 years ago thanks to the Pan-Atlantic University app .
Particularly enjoy an artwork or love the story behind an object? These mobile apps allow easy sharing with friends. Because Internet access can be a challenge when traveling abroad, we made sure these apps will work when you're offline.
The Internet no longer plays just a minor role in diffusing museum knowledge. It has become a major force, allowing museums to expand and strengthen their reach. We look forward to deepening our partnership with museums that see digital media as core to their mission of education and inspiring people about art and culture.
Posted by Robert Tansley, Product Manager, Google Cultural Institute.
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