Here’s an unusual question: what do an agricultural exchange, time tracking software and a social radio start-up have in common? The answer is, of course, the Internet. Agroterra (from Spain), Timr (from Austria) and Spreaker (from Italy) are three young companies that use the Internet to create, distribute and market their products and services across Europe and around the world.PIN-SME , the small business association that represents over 50,000 SMEs in Europe’s ICT sector. The event focused on the importance of the Internet as a driver of innovation and competitiveness in Europe, a theme that the Commission identified earlier this year in its Digital Agenda and more recently in its Europe 2020 Innovation Union Flagship Initiative . 33% of all SMEs to buy and sell online by 2015 . She also outlined the EU’s efforts to promote innovative use of ICT and the Internet by entrepreneurs, and how the Small Business Act aims to help SMEs access global markets - and succeed on them.online advertising to cost-effective online applications such as Gmail, Calendar and Docs . Of course, the companies using our services have already launched themselves into the online world, but many entrepreneurs in Europe have not yet taken advantage of the potential of the Internet. Eurostat figures show that 85% of Danish small businesses already have a website, but in France, Italy, Spain, Portugal, Hungary and elsewhere, less than 55% are already online.working with public- and private sector partners in the UK and in Poland . We’re running joint initiatives that make it easier for small businesses to get online for the first time, giving them a simple website and online tools - for free - that boost their sales and their long term growth.Posted by Sarah Greenwood, Policy Manager, Google Brussels
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